Proton e.MAS 7 EV: Malaysia’s First Electric SUV
Proton has officially launched its first battery-powered electric vehicle, the Proton e.MAS 7, marking a significant milestone in the country’s automotive industry. The launch event, officiated by Prime Minister Datuk Seri Anwar Ibrahim, took place at MITEC and showcased the electric SUV’s impressive features and capabilities2.
Overview of the Proton e.MAS 7 EV
The Proton e.MAS 7 is available in two variants: the Prime and the Premium. Both variants share a front-mounted electric motor that produces 218 PS (160 kW) and 320 Nm of torque, propelling the SUV from 0 to 100 km/h in just 6.9 seconds with a top speed of 175 km/h. The Prime variant is equipped with a 49.52 kWh battery, offering a WLTP-rated range of 345 km, while the Premium variant boasts a larger 60.22 kWh battery, providing a range of up to 410 km.
Detailed Specifications
| Specification | Proton e.MAS 7 Prime | Proton e.MAS 7 Premium |
|---|---|---|
| Price | RM 109,800 | RM 123,800 |
| Battery Capacity | 49.52 kWh | 60.22 kWh |
| WLTP Range | 345 km | 410 km |
| DC Charging Speed | Up to 80 kW | Up to 100 kW |
| AC Charging Speed | 11 kW | 11 kW |
| Top Speed | 175 km/h | 175 km/h |
| Acceleration (0-100 km/h) | 6.9 seconds | 6.9 seconds |
| Interior | Indigo Blue | Indigo Blue |
| Exterior Colors | Platinum Silver, Turquoise Green, Slate Gray, Quartz Rose, Lithium White | Platinum Silver, Turquoise Green, Slate Gray, Quartz Rose, Lithium White |
| Infotainment System | 10.2-inch digital instrument cluster, 15.4-inch 2.5K touchscreen | 10.2-inch digital instrument cluster, 15.4-inch 2.5K touchscreen |
| Safety Features | 6 airbags, ADAS suite (ICC, ACC, AEB, DBS, LDP, ELKA, LCA, RCTB, TSI) | 6 airbags, ADAS suite (ICC, ACC, AEB, DBS, LDP, ELKA, LCA, RCTB, TSI) |
Availability and Promotions
The Proton e.MAS 7 is available for purchase starting from December 16, 2024. To encourage early adoption, Proton is offering a special promotion for the first 3,000 buyers. The Prime variant is priced at RM 105,800, and the Premium variant at RM 119,800, both inclusive of a RM 4,000 discount.
The Proton e.MAS 7 EV is a game-changer for the Malaysian automotive market, offering a blend of performance, range, and advanced features. With its competitive pricing and attractive promotions, it’s poised to become a popular choice among eco-conscious drivers.
